Categories for Sellers

Most Home Buyers Get Annoyed When Listing Photos Are Too Enhanced (Here’s Why You Shouldn’t Be.

Order a burger from almost any fast-food restaurant and compare it to the one in the advertisement. The one in the ad was carefully assembled, perfectly lit, and photographed from its most flattering angle. Yours looks like somebody sat on it before wrapping it in paper. Clothing ads aren’t much ...

Continue Reading

Why Buyers Shouldn’t Overlook a Fall Move

You’ve been waiting for something to change before you buy. It just might not be the thing you expected… While everyone’s paying attention to mortgage rates, only the savviest buyers know that the changing season can start tipping things in their favor. Because every fall, buyers tend to get more to choose from, better ...

Continue Reading

Think New Homes Cost More? Not Right Now.

Most people think a newly built home costs more than an existing one. But right now, that’s actually backwards. Newly built homes are more affordable than existing ones in a lot of markets. And that’s because builders are cutting prices and stacking on incentives to try to keep their inventory ...

Continue Reading

Sellers Are Cutting Prices To Meet Buyers Where They’re At

You’re scrolling through listings on your phone and everything looks good until you see the price (or the estimated monthly payment). Then you close the app. Because even if you love the house, the numbers feel impossible. But here’s the thing. Nationally, there are more homes sitting on the market than there ...

Continue Reading